BET 615B - Corporate Innovation and Consulting: Part 2

This course gives students an opportunity to develop and exercise the skills to help businesses explore strategic opportunities and threats using the same frameworks used in start-up environments. It includes identifying problems, assessing opportunities and developing creative solutions in an existing corporate context. The course will involve a mix of theory and practice in the form of lectures, group work, cases, guest speakers, and an innovation consulting team project with an established firm.